I photograph the product build, the process involved, and you and your team in action. My job is capturing what happens behind the scenes, so you can show customers the work and care that goes into what you do!
A McLaren 570S, Nissan GT-R R35, BMW M4, and Audi R8. Four full inside-and-out detailing jobs in one day. Each clean covered a pre-wash, snow foam, up-close brushwork on the alloys and hard-to-reach spots, decontamination, a second snow foam treatment, contact clean, rinse, hand dry, and a full interior and glass clean. Click an album for a sample of shots from each job.
Custom fabrication and bodywork for a Ford Fiesta ST180 — from a bespoke TIG-welded exhaust system to a full Maxton body kit install. Click an album for a sample of shots from each job.
Either in person or via an online meeting you can bring me up to speed with what's important to you, and how you want your business to be captured during the photography session. I'll talk you through what to expect on the day, and how we can work together to get the best results.
We'll discuss what you'll use the photos for, whether it's your website, socials, or branding materials.
I come to you and photograph while your team works; no staged setups and minimal disruption to the job at hand.
Edited images delivered digitally, sized and ready for web, print or social media use.
Every job's different — get in touch for an exact quote based on your site and what you need covered.
Away from the business work, I also take on personal commissions — photography for whatever you need captured properly. My background is 12+ years in the automotive industry, so if you're selling a car or bike and want it to stand out, that's where I specialise. But it's not limited to vehicles — if you've got something specific in mind, get in touch and I'll let you know if I can help.
A full walkaround and detail shoot ahead of sale — wide angles first, working in to the close-up detail.

I'm Iain, the face behind See You In Action — a behind-the-scenes business photographer based in Northumberland, UK. I shoot businesses at work, not just their finished results.
Photography has been a passion of mine for as long as I can remember, and I've always been drawn to using it to tell a story. Over the years that's taken me through wildlife, astro and landscape work, but recently I've found a new focus: turning that same eye for a story onto businesses, capturing what they do and how they do it.
That's where See You In Action was born. It's still early days, but I've already shot a couple of sessions with a car detailing company and a fabrication/custom car parts business — you can see samples of both above to get a feel for what to expect.
My approach is candid and discreet. I try to stay out of the way so you barely notice I'm there — that's what lets us capture the real, behind-the-scenes detail of what you do.
Tell me a bit about your business and what you'd like photographed — I'll get back to you to arrange a consultation.